Whether it’s the best beauty tools under $25 or must-have drugstore beauty products that stand up to much pricier counterparts, we’re no stranger to the fact that when it comes to makeup and beauty – spending more doesn’t always get a better product. means .
However, foundation can be a bit tricky. Not only do you want a product that is comfortable with ingredients that are beneficial to your skin, you also want to make sure you find an option in your exact shade and that has the staying power you need to last all day. to come through.
“As with any foundation, I look for a texture that blends very easily, has good pigment density, and stays on the skin without disappearing or slipping,” says London-based makeup artist and beauty editor Emma White Turle. London.
A professional makeup artist and podcast host, Jaleesa Jaikaran always looks at a product’s color range first when it comes to drugstore foundation. “When I see that price range will be more reasonable,” she explains, “I look for brands with a wide range of shades, as this usually means there are more options when it comes to undertones.” New York-based professional makeup artist Dmitry Kukushkin agrees, adding formulation (particularly active ingredients) is another key element he looks for in drugstore foundations.
Moving on, these three beauty professionals share their favorite affordable foundations and look at which options are best for those with oily skin, dry skin, mature skin, and a full-coverage look.
Recommended by both Kukushkin and Jaikaran, this liquid foundation comes in 40 different shades. It’s best for those with normal to oily skin (and especially great for those with oily skin according to Kukushkin), offering super natural yet matte medium coverage.
Turle calls this medium coverage foundation “pretty incredible” and “one of the best on the market.” Jaikaran agrees and adds this satin foundation to her list of all-around favorites. “It’s really blendable and full coverage,” Turle explains, “which is hard to find in even more expensive foundation options.
One of Kukushkin’s favorite drugstore foundations, this medium-coverage option from Maybelline is perfect for those of us who can use hydration at every point in our beauty routine. Formulated with hyaluronic acid and collagen, it simultaneously moisturizes and provides coverage for radiant, even skin.
There are a few drugstore foundations that Jaikaran has been using since the beginning of her beauty career, and this is one of them. A full coverage stick foundation with a velvety smooth finish, it’s also a super versatile tool that’s great to have in your beauty arsenal. Use it to hide or easily touch up on the go, or use a darker shade as the perfect contour stick.
This two-in-one foundation and concealer is one of Jaikaran’s go-tos for oily skin. It is waterproof, sweat resistant and offers a natural matte finish that is perfect for those who want to avoid looking too shiny all day long.
This oil-free foundation “treats skin and pimples and helps hide any redness,” explains Turle. Not only does it give your skin a smooth, natural-looking finish, the MicroClear technology also helps remove sebum and treat blemishes with salicylic acid.
This creamy foundation from NYX is a favorite of Kukushkin for oily skin and is recommended by Jaikaran for those looking for full coverage. It is durable, waterproof and gives the skin a smooth, matte coverage that lasts for hours.
Another favorite of Jaikaran’s, this cult-fave foundation is lightweight, matte, and has SPF 15. The oil-free formula (which works to control oil and shine) is a must for those with oily skin. And it comes in over 40 different shades to suit all different skin tones and undertones.
“This foundation is very lightweight,” Turle says. “It’s light coverage, but has just enough to even out the skin tone,” she adds. “And your skin will feel soft and hydrated all day long.” Plus, it coats and sits nicely over all different types of moisturizers, which is a must for those with dry skin.
A moisturizing foundation is a must for those with dry skin, and this is one of Jaikaran’s favorites. It provides medium coverage that leaves skin looking smooth and glowing and contains SPF 15 – always a bonus in our book.
Hyaluronic Acid is your dry skin’s best friend, so why not include it in your foundation and skincare routine? Recommended by Kukushkin, this liquid foundation has a water-gel formula that is oil-free and non-comedogenic.
Turle recommends this tinted, medium coverage moisturizer that “won’t settle into fine lines.” It’s also “packed with hyaluronic acid,” she adds, “so it’s great for keeping skin hydrated all day.”
A favorite of Jaikaran’s for those with dry skin, this cult-fave multipurpose product is perfect for both blemish correction and achieving light to medium coverage. Turle also recommends this for those with mature skin, calling it a “nice” product that “doesn’t settle into fine lines or wrinkles.”
Recommended by both Jaikaran and Kukushkin, this liquid foundation is a dream come true for those seeking a flawless finish and full coverage that lasts all day.
Kukushkin opts for this liquid foundation when it comes to full coverage at a wallet-friendly price. Not only does it work to even out your skin tone, the formulation aims to minimize the appearance of pores for a radiant finish.
This three-in-one primer, concealer and foundation is a Turle favorite. “It does everything you could ever want it to,” she enthuses, “and holds it for 24 hours if needed.”
When it comes to mature skin, Kukushkin recommends this serum foundation, which is specially formulated and designed for mature skin. It is lightweight, non-lining and contains beneficial ingredients such as vitamin B3, moisturizing serum and SPF 50.
If you prefer a more tinted moisturizer formulation with some coverage, this eight-in-one BB cream has been a cult fave for years — and for good reason. Jaikaran recommends this hydrating and skin-perfecting BB cream for those with mature skin, but it’s also a great option for anyone with normal to dry skin.
These custom covers are “a very clever invention,” according to Turle. Just add them to a serum or moisturizer of your choice and you’ve got a foundation that provides just the amount of coverage you’re looking for. “I like to mix it into a moisturizer, add a little liquid luminizer, then add three drops of this,” she shares.
Revlon PhotoReady Candid Natural Finish Foundation
If you’re looking for a lightweight and natural foundation that works like a moisturizer, look no further. Available in over 30 shades, this Jaikaran’s favorite has medium yet buildable coverage that looks super natural on all skin types.
Turle calls this option “a wonderful foundation that moisturizes and keeps skin looking healthy and radiant all day.” Plus, she adds, it feels super light on the skin.